Digital Marketing Director

As Digital Marketing Director you will be responsible for the development and implementation of the Digital Marketing strategy across seven countries: Nordics, Portugal, Belgium and The Netherlands.

As Digital Marketing Director you are responsible for the development and implementation of the Digital Marketing strategy across the Sub Region North West: Nordics, Portugal, Belgium and The Netherlands. In order to achieve a high level of digital excellence you will lead a team consisting of a Digital Content Manager and a Digital Marketing Manager.

In the position of Digital Marketing Director you will work in a matrix organization across seven affiliates to ensure the implementation of Digital Marketing and have Roche act as a change agent in the industry.

SRNW Diagnostics Digital Strategy:

- Develops and implements the Digital Marketing strategy and roadmap for Sub Region NW in alignment with internal digital stakeholders whilst fulfilling the marketing needs of the different countries within the sub-region

- Responsible for providing an annually updated Digital Marketing roadmap and providing regular updates, revisions and modifications to the plan in order to stay on top of the industry standards

Create, develop and lead the Digital Marketing team:

- Create and nurture a high performing team by providing leadership and direction for the Digital Marketing team

- Set clear goals and objectives for the Digital Marketing team that are aligned with the business goals

Digital Policies, Process & Governance:

- Have full knowledge of Roche Diagnostics products and service offering

- Enable and foster best practice sharing across the Digital Community within the Roche organization and the affiliates in Sub-Region North West

Education and business enablement:

- Responsible for supporting the affiliates in the sub-region to develop local Digital Marketing strategies, in line with the sub- regional and global roadmap, and to facilitate content creation, communication, customer journey development and implementation of developed digital strategies

Your profile:

- 8-10 years of relevant working experience in Digital Marketing; edetailing, marketing automation, web-management, analytics

- Relevant University Degree or Master Business Administration

- Strategy setting and implementation

- Innovative and open-minded

- Leadership experience, skills and/or ambition

- Experience in a matrix organization and project management

Apply online on: http://www.roche.com/careers/belgium.html
Contact: Roche Diagnostics Belgium - Sabrina Kolebacki - 02 247 46 33

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