The Social Media trends to watch in 2025

JOIN THE CONVERSATION ABOUT INNOVATION AND DISCOVER HOW NEW TECH IS REDEFINING YOUR SOCIAL MEDIA STRATEGY

Join us for the winter edition of the Social Media Summit, where the brightest minds in digital innovation will gather to explore the cutting-edge trends shaping the future of social media. This Summit will bring you face-to-face with expert speakers from across the industry, offering a deep dive into the evolving digital landscape....

From the Generative AI and the new era of content creation to the rise of long-form content, the Power of Augmented Reality (AR) and Virtual Reality (VR), to the Impact of TikTok and short-form video, the power of interactive content: quizzes, polls and live streaming, influencer marketing 2.0, ethical marketing and social commerce, the summit will unpack the key trends driving engagement in 2025. You’ll gain invaluable insights into the growing importance of authenticity, community-driven strategies and the strategic use of algorithms to build stronger connections with audiences. Plus, hear from top influencers on the nuances of native product placement and the role of social media in brand storytelling.