Digital Director

Ladbrokes PLC, a group listed on the London Stock Exchange, specialises in sports betting and gambling. Founded over 120 years ago, it currently employs 16,000 people worldwide. Its Belgian subsidiary has 120 staff...

Your “sporting” and strategic challenges

  • Responsible for the digital business, you will build and manage your own P&L.
  • You will develop and nurture a digital strategy and targeted marketing programmes aimed at building the turnover and guaranteeing that the site is the leading online betting site in Belgium.
  • You will guarantee success via product, mobile and digital process innovations.
  • You will monitor the quality of customer relationships, improve their experience and offer them new services.
  • You will manage multi-site teams (approx. 30 people) and work with the marketing department to develop campaigns, for which you will measure return on investment.
  • You will work in direct collaboration with the Marketing Director and report to the Managing Director Belgium.

Charisma and leadership

  • You hold a Master’s degree in the field of commercial engineering or multimedia.
  • You can demonstrate proven experience in both digital (SEO, PPC, social media, etc.) and B2C marketing.
  • An adept second screen user and sports fan, you are familiar with major national and international sports events.
  • You are experienced in managing multi-disciplinary, multi-site and multi-cultural teams.
  • You are skilled in digital entrepreneurship and can rally both the executive board and your teams around your projects.
  • You are decisive while being alert to building consensus within a group.
  • Your leadership and change management skills draw on your personal qualities and your sense of service to the consumer.
  • You are ideally trilingual in English-Dutch-French.

Your winnings Bank on your talents and make a winning business out of this "start-up" within a major, stable group that offers you the might of an international leader. Use a significant marketing budget to develop your business unit in a booming sector. Ultimately deliver best practices on the international level and enjoy a competitive salary and benefits package.

Place your bets!

Contact details Mercuri Urval: ref. BE-01128 - tel. +32 (0)10 23 49 99 -

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