B2C Community Manager (Wemmel)

VASCO Data Security is looking for a dynamic and creative ‘B2C Community Manager’ to join its Marketing team in Wemmel.

VASCO Data Security is looking for a dynamic and creative ‘B2C Community Manager’ to join its Marketing team in Wemmel.

The B2C Community Manager will be responsible for the development, implementation and optimization of the VASCO B2C marketing strategy in order to increase the VASCO, and primarily the MYDIGIPASS.COM, user adoption worldwide.

Key Tasks: 

•    Identify and analyze high-potential user communities to be targeted
•    Prepare and implement a marketing plan to activate these user communities
•    Develop and execute user activation campaigns, promotions & programs
•    Develop, implement and optimize the VASCO social media strategy
•    Responsible for social media monitoring and engagement in accordance with corporate guidelines
•    Develop and execute social media campaigns
•    Continuous monitoring, analysis and optimization of user conversion funnels
•    Drive the affiliate marketing programs and campaigns
•    Establish a user community dialogue process
•    Monitor and analyze B2C KPIs
•    Propose innovative internet marketing tactics
•    Make SEO recommendations with the objective to optimize organic search results

•    Bachelor or Master degree
•    At least 5 years of experience in a B2C environment
•    You have affinity with new online technologies, social media and e-commerce
•    You are familiar with the various online marketing tactics
•    Prior experience with CMS and/or marketing automation systems is a plus
•    Experience with creative design software and/or rich media is an asset
•    You are very creative with a commercial and user focused mindset
•    You are able to work in an organized and structured way
•    You are stress-resistant and able to work against deadlines
•    Knowledge of:
      -    MS Office
      -    Affiliate marketing, social media platforms and SEM
      -    B2C marketing concepts & tactics (CPM, CPC, CPS...)
•    Fluent in English, other languages are a plus

We offer

•    A dynamic and pleasant professional environment with room for initiative
•    Possibilities for career growth and advancement
•    Daily exposure to new and innovative ideas and motivated people
•    Programs for professional improvement through in-house and external training and education
•    An opportunity to help build the critical and ever-growing security infrastructure for the new Internet economy
•    An international working environment with exposure to successful business cultures and practices from the US, Europe, and Asia/Pacific
•    An attractive salary package


Are you the person we are looking for? Don’t hesitate and send us your CV (via jobs@vasco.com) or apply via our website www.vasco.com!

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